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For over 50 years, Nike has been the forerunner in the sports world, controlling around 60% of the sports market its domination is legendary.

From the days of their waffle styled outsole shoes that included the Waffle Racer & later their Air Max series, Nike has pushed the boundaries in product styling, technology and marketing. Natural diversity occurred and a full sports lifestyle look was created, from head to toe, cemented with their "Just Do It" slogan. 

Nike July 19
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Nike

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> 5 colours
Smaller fit frame - Junior Sizing. Blue Squadron with Grey/silver Flash Lens.
RRP £60.00
 
£29.99

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> 5 colours
Smaller fit frame - Junior Sizing. Matte Blue Hero/grey with Grey Lens.
RRP £60.00
 
£29.99

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> 5 colours
Smaller fit frame - Junior Sizing. White/crystal Hyper Crimson with Grey/silver Flash Lens.
RRP £60.00
 
£29.99

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> 5 colours
Smaller fit frame - Junior Sizing. Anthracite/volt with Grey/silver Flash Lens.
RRP £60.00
 
£29.99

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> 1 colour
Smaller fit frame - Junior Sizing. Red with Grey/silver Flash Lens.
RRP £60.00
 
£29.99

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> 1 colour
Blue Force with Dichro Blue Lens.
RRP £64.00
 
£31.99

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> 1 colour
Smaller fit frame - Junior Sizing. Crystal Gym Blue/volt with Grey/silver Flash Lens.
RRP £65.00
 
£31.99

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> 1 colour
Matte Tortoise with Green/gun Flash Lens.
RRP £109.00
 
£33.99

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> 2 colours
White with Light Blue Mirror Lens.
RRP £79.00
 
£34.99

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> 2 colours
Matte University Red with Red Mirror Lens.
RRP £79.00
 
£34.99

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> 1 colour
Smaller fit frame - Junior Sizing. Blue/volt with Grey/silver Flash Lens.
RRP £70.00
 
£34.99

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> 5 colours
Smaller fit frame - Junior Sizing. Matte Black/volt with Grey Lens.
RRP £60.00
 
£35.99

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> 3 colours
Anthracite with Green Lens.
RRP £125.00
 
£36.99

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> 3 colours
Gunsmoke with Blue Lens.
RRP £125.00
 
£36.99

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> 3 colours
Sequoia with Green Lens.
RRP £125.00
 
£36.99

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> 1 colour
Cool Grey/black with Dark Grey Lens.
RRP £125.00
 
£36.99

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> 1 colour
Matte Obsidian with Teal Gradient Mirror Lens.
RRP £100.00
 
£37.99

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> 2 colours
Women's Sunglasses. Matte Anthracite with Green Triflect Lens.
RRP £127.00
 
£37.99

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> 2 colours
Women's Sunglasses. Matte Grey with Brown/gold Lens.
RRP £127.00
 
£37.99

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> 1 colour
Matte Gunsmoke with Dark Grey Lens.
RRP £89.00
 
£37.99

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> 5 colours
Crystal Clear with Tri Cop Lens.
RRP £79.00
 
£38.99

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> 2 colours
Black with Dark Grey Lens.
RRP £79.00
 
£38.99

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> 2 colours
Aurora Green Fade with Green Lens.
RRP £79.00
 
£38.99

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> 1 colour
Matte Igloo/grey with Turquoise Mirror Lens.
RRP £79.00
 
£38.99

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> 2 colours
Matte Gunsmoke with Grey/green Mirror Lens.
RRP £79.00
 
£38.99

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> 1 colour
Matte Red with Dark Grey Lens.
RRP £79.00
 
£38.99

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> 2 colours
Matte Tortoise with Grey/silver Flash Lens.
RRP £79.00
 
£38.99

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> 1 colour
Matte Atmosphere Grey with Course Tint Lens.
RRP £139.00
 
£38.99

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> 1 colour
Red Crystal with Grey Lens.
RRP £79.00
 
£38.99

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> 4 colours
Smaller fit frame - Junior Sizing. Clear/hyper Grape with Grey/silver Flash Lens.
RRP £79.00
 
£38.99

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> 4 colours
Smaller fit frame - Junior Sizing. Clear/hyper Punch with Grey/silver Flash Lens.
RRP £79.00
 
£38.99

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> 4 colours
Smaller fit frame - Junior Sizing. Matte Black with Silver Flash Lens.
RRP £79.00
 
£38.99

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> 4 colours
Smaller fit frame - Junior Sizing. Insignia Blue with Grey/silver Flash Lens.
RRP £79.00
 
£38.99

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> 3 colours
Midnight Navy with Pink Flash Lens.
RRP £79.00
 
£38.99

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> 3 colours
Matte Black with Green Lens.
RRP £79.00
 
£38.99

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> 3 colours
Dark Atomic Teal with Black/amber Lens.
RRP £79.00
 
£38.99

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Nike

Nike - the Goddess of Victory is the heart of the name and the mindset associated with this global sports brand.

Originally called 'Blue Ribbon Sports' by founders Phil Knight & Bill Bowerman in the '60's, this track athlete and his coach made their name as the distributor of an Asian trainer - later known as ASICS. By the early 70's the duo were ready to launch their own brand of trainers, displaying the now legendary Swoosh.  Nike was born and by 1980 they held 50% of the market share in trainers.

Move forward to today and the product range has developed into many areas, deeply sports specific but also offering a lifestyle option too, Nike has taken its knowledge of software into the hardware market with snow goggles and sunglasses a major part of their model.