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When Giorgio Armani first created this particular label in the 1980's he set out to add a fresh and contemporary look to their existing styles.  They worked on designing and creating shapes, lines and materials that offered innovative looks to existing options.  The net result has been a very stylish range of instantly recognisable sunglasses from a fashion house steeped in minds of the fashion forward.

Emporio Armani

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Emporio Armani

Delivery high-end fashion and accessories, the Emporio Armani brand is a sub-label from the global fashion drivers, Giorgio Armani.

The history of Giorgio Armani himself may be a little surprising to some.  Initially he followed a career in medicine, but soon found himself a member of the Italian Army within their medical units.  In time he moved into a wholly different career and surprisingly became a window dresser and then seller of menswear.

It became apparant that fashion was his forte, and started designing clothing.  Over the next decade or so he thrived in this area, designing menswear for many well known men during the 1960's and 1970's and finally founded the Giorgio Armani fashion label in 1975 alongside friend Sergio Galeotti. 

The Emporio Armani label came into being during the 1980's with their mission to attract household names across sports and entertainment to their lines.  A strong ability to use innovative marketing strategies at that time meant they were soon firmly placed in the film industry too, which provided the perfect platform to gain awareness in a global market. The brand continues to hold a firm place in fashion and the entire Armani labels cover most items that can be worn. 

Here with you'll find their range of fashion and lifestyle sunglasses, perfectly poised to deliver those final touches to the day's look.