
The year is 1993, the location is Capo Beach, California and Dragon was born through the dedication of one man, Will Howard. A man who knew no boundaries with his passion for dirt bikes, surfing and particularly snowboarding.
Set up with the premise of ‘supporting the best athletes with the best product’, Dragon Alliance have become a big player in sports such as surfing, snowboarding and motocross. Dragon Alliance has a real passion for active lifestyles and this shines through in their sunglasses.

Dragon
Dragon
Dragon’s range of sunglasses carry themselves with a swagger borne out of a passionate design process. It’s a unisex line up, with frames that can really complement both male and female faces. But, as you’d expect, an emphasis is always on activity and purpose. Dragon Alliance believe performance and style don’t have to be mutually exclusive.
Dragon has created a range of genuinely stylish sunglasses, so you should have no problem finding a style to fit the shape of your face. They have a range of large and smaller frames that will complement your features, but still be able to stand up to your performance needs.
Dragon Alliance is a brand that’s keen to leave a better world for our children and their children too. Through the ECO (Environmentally Conscious Optics) program they offer a range of sunglasses created with 100% renewable origins.
If you’re independent in your lifestyle and in your outlook, Dragon Alliance,one of the few truly independent companies still involved in sports eyewear, could be the choice for you.